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PENTAX ANNOUNCES PIONEER II AND GAMESEEKER 5X LINES OF RIFLE SCOPES

GOLDEN, Colorado (December 15, 2008)...PENTAX Imaging Company has announced two new lines of rifle scopes – the Pioneer II® and the Gameseeker™ 5X series. The Pioneer II improves on its rugged predecessor by improving the optical design to give a brighter, sharper image. The Gameseeker 5X provides the maximum versatility in an affordable yet high quality rifle scope.

The PENTAX Pioneer II series features the Pioneer II 3-9x40 and 4.5-14x42 options. Each model includes solid one piece, one inch tube construction that makes these scopes extremely durable. Waterproof and nitrogen-filled for the most extreme weather conditions, these models feature fully multi-coated optics with PentaBright™ technology for a sharp, clear image. The one-quarter M.O.A. finger adjustable turrets make sighting-in accurate and fast, and the quick focus style eyepiece quickly adjusts the focus to match the user’s eyes. Each model is available with the popular Penta-Plex reticle.

The Gameseeker 5X offers 3-15X magnification and a large, 50mm objective to gather optimum light for a bright, clear image. This versatile zoom range is ideal for the widest range of shooting situations without compromising image quality. Also featuring one inch, one piece tube construction, the PENTAX Gameseeker 5X rifle scope is extremely durable and fully waterproof for the most extreme hunting situations. Each scope is nitrogen-filled to prevent internal fogging of optical elements, and the fully-multi-coated optics with PentaBright technology help increase light transmission to deliver sharp, clear images. The one-quarter M.O.A. finger adjustable turrets make sighting-in accurate and fast, and the quick focus style eyepiece adjusts focus to match the user’s eyes. This model is available with the popular Penta-Plex reticle.

PENTAX Imaging Company will preview these new models from January 15-18 in Orlando, Florida at the 2009 SHOT SHOW®, the world’s premier exposition of firearms, ammunition, archery, cutlery, outdoor apparel, optics, camping and related products and services.

The Pioneer II rifle scopes ship in February 2009 at US $199.00 for the 3-9x40 and US $219.00 for the 4.5-14x42 size. The 3-15x50mm Gameseeker 5X Matte rifle scope will ship in February 2009 for US $239.00. All models are covered by the PENTAX Worry-Free Warranty.

More information is available here: www.pentaxsportoptics.com and images are available here: http://www.pentaximaging.com/press/pressfiles.html

PENTAX Imaging Company is an innovative leader in the production of sport optics, digital cameras, lenses, and eyepieces. For almost 90 years, PENTAX technology has developed durable, reliable products that meet the needs of consumers and businesses. With headquarters in Golden, Colorado, PENTAX Imaging Company is a division of HOYA CORPORATION.

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MEDIA CONTACT:
Michelle Martin
303.728.0224
michelle.martin@pentax.com
PENTAX on the web:
www.pentaxsportoptics.com