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PENTAX RETURNS AS A 62nd ANNUAL WARREN MILLER TOUR SPONSOR

"LIKE THERE'S NO TOMORROW" IS WORLD'S LARGEST ACTION SPORTS FILM


DENVER, CO. (October 11, 2011)...Can you hear it?  Winter's coming.  And, PENTAX RICOH IMAGING AMERICAS CORPORATION is returning to the role of a national sponsor of the 2011 "Warren Miller's...Like There's No Tomorrow."  Celebrating the moments that make up a perfect winter, the film tour opens the evening of October 14 in Salt Lake City followed by more than 170 screenings in 80 U.S. cities. 

PENTAX camera discounts and hands-on equipment displays will be featured at several select tour stops including: 

                                                     "Like There's No Tomorrow"
                               FILM TOUR STOPS TO FEATURE PENTAX CAMERAS

                                                      10/14-15  Salt Lake City
                                                            10/28  Portland
                                                            10/30  Portland
                                                          10/20-21  Chicago
                                                       10/28-29  Minneapolis
                                                         11/4  San Francisco
                                                       11/8-9  San Francisco
                                                     11/4-5  Colorado Springs
                                                          11/8 -13  Boulder
                                                          11/11-12  Boston
                                                          11/16-20  Denver
                                                          11/18-19  Seattle

                                           Complete tour schedule available here:
                 www.skinet.com/warrenmiller/events

Narrated by Olympic Gold Medalist Jonny Moseley and shot on location on five continents, the film captures the worldís most inspiring snowy landscapes, from the rugged peaks of New Hampshire's Mount Washington to the legendary powder of Squaw Valley, California; from the striking Himalayas in Gulmarg, India to the southern hemisphereís highest peak in Portillo, Chile.  Donít miss Alaska, Utah, Colorado, New Zealand, Norway and world-class athletes including Chris Davenport, Julia Mancuso, Daron Rahlves, Colby West and Seth Wescott.
     "We welcome winter with everything we've got," explains the filmís director and producer, Max Bervy. "Because, while there's always a tomorrow, there are only so many dawns with fresh snow." 
     With screenings often running for one night only, Warren Miller films attract a cult-like following and mark the official start of winter for sports enthusiasts everywhere.  Warren Miller premieres are an experience, a party and a phenomenon not to be missed.   Visit www.warrenmiller.com  for a complete showcase of this yearís film locations and information, athlete bios, videos, photo images and more. 
                                                                    # # #

ABOUT WARREN MILLER ENTERTAINMENT
Like There's No Tomorrow is Warren Miller Entertainment's 62nd annual feature film in the legacy of Warren Miller Entertainment's pioneering influence in action sports cinematography. The Warren Miller Entertainment national tour is a business of Bonnier Corporation's Bonnier Mountain Group and is based in Boulder, Colorado. Bonnier Corp. is one of the largest consumer-publishing groups in the U.S. and is the leading media company serving passionate, highly engaged audiences, through magazines, events, digital media and leading-edge products.

Warren Miller Entertainment
www.warrenmiller.com
5720 Flatiron Parkway | Boulder, CO | 80301
(303) 253-6300 | Fax: 253-6377
   
ABOUT PENTAX
PENTAX is a leader in the production of a variety of adventure ready digital cameras including weather-resistant digital SLRs and stylish, compact, waterproof cameras, as well as lenses, flash units, binoculars, scopes, and eyepieces.  For more than 90 years, PENTAX has developed durable, reliable products that meet the needs of adventurous consumers and businesses.  With new headquarters in Denver, Colorado, PENTAX RICOH IMAGING AMERICAS CORPORATION is a subsidiary of PENTAX RICOH IMAGING COMPANY, LTD. effective October 1, 2011.  Additional details may be found here: www.pentaximaging.com/news    
                                                                                   
                                                                       # # #

PENTAX MEDIA CONTACT:
Michelle Martin
303.728.0224
michelle.martin@prac.pentax.com

CONSUMER CONTACT:    
pentaxinfo@pentax.com            
1-800-877-0155
www.pentaximaging.com
www.facebook.com/pentax  
www.youtube.com/pentaxian1 

WARREN MILLER MEDIA CONTACTS
National
Michael Weiss, (407) 453-0222, michael.weiss@bonniercorp.com
Anna Hogan, (303) 253-6300, annab@warrenmiller.com
Colorado, East Coast, Midwest & Southern California
Michael Weiss, (407) 453-0222, michael.weiss@bonniercorp.com
Alaska, Arizona, Idaho, Oregon, Utah & Washington
Nancy Richter, (206) 937-1842, nrichterem@aol.com
Northern California
Casey Shaughnessy, (415) 394-6500, casey@glodownead.com